presentation Archives - Page 2 of 5

October 9, 2012 In art, communication, creativity, inspiration, life and the universe, presentation By Patricia Saxton

Art and Life: Perspectives from Chris Staley, Penn State Laureate 2012-2013

For the next 7 Tuesdays (maybe more), I’ll be sharing some superb videos created by Chris Staley, master potter, educator and Penn State Laureate 2012-2013.

In these intelligent, thoughtful sessions, Chris explores the relationships between art, life, humanity and, in the video below, technology. Maybe we’ll call them “Tuesdays with Chris.”

After earning his masters degree from Alfred University, Chris began an illustrious career of teaching, lecturing, showing in countless one-person and select group exhibits, and has been the recipient of numerous grants and honors. His resume speaks for itself, as does his extraordinary craftsmanship.

On a personal note, Chris also happens to be a fellow grad and old friend from my college days at Wittenberg University. It’s been inspiring to reacquaint with his work and see where his talent and gentle perseverance has taken him. His insights are wise and genuine ~ I think when you watch this collection of videos, you’ll get the sense that you’re talking with an old friend yourself.

Note: This is actually the 7th in the series, but (as I sometimes do) I’m going out of order because I think this is particularly relevant to our modern culture. Enjoy!

October 3, 2012 In appreciation, art, branding, communication, design, graphic design, presentation By Patricia Saxton

Girl Scout Cookie Conundrum

Girl Scouts are many worthy things, but they should probably stick to being positive citizens of the universe and not mess with their cookie box design!

I should apologize, as it seems the Girl Scout organization is very pleased with their new design. But, you who know me, know that if I think something is good, I’ll be the first to applaud. If not, I’ll find some nice way to speak the truth, and look for the positive, but honesty prevails. (This is probably a good Girl Scout trait, this being true to your word business. It earns trust, I believe.)

In any event, to the point, which is: “Why change the box”?

Yes, I understand it’s a 100th anniversary of the Girl Scout organization, and as we all know, everyone (except me) loves Girl Scout cookies. So that’s a sensible enough reason to re-design the box ~ to celebrate the milestone.

Maybe the question then isn’t so much “why”, as “why this design”? It accomplishes its goal of honoring the girls themselves, but the cookies (the beloved cookies, and the main reason for the box) feel lost. The prior box, in my opinion, did a better job of honoring both girl and cookie. They could have infused something celebratory into the existing design, rather than re-invent. In my opinion. Which wasn’t asked for. So there you go, for what it’s worth.

What I really don’t “get” is why some companies feel a need to fix things that aren’t broken. That’s time and money spent for an overhaul that in the end, doesn’t necessarily justify the means. Some businesses really DO need brand makeovers, and I’m all for those upgrades. But if it’s just because you can, then it really ought to be fairly spectacular.

Bottom line, I wanted to care and applaud their venture, but I’m unmoved. The good news though, for all you Girl Scout cookie lovers, is that they haven’t changed the number of cookies per box.

old box

new box

June 13, 2012 In appreciation, communication, inspiration, intelligence, life and the universe, presentation, words and language, work and play By Patricia Saxton

Wise Words

“Dream big. Work hard. Think for yourself. And love everything you love, and every one you love, with all your might.”
~ David McCullough, Jr., English teacher, from his Wellesley High School Commencement Speech

Wise words. Inspiring words. Yet apparently McCullough’s speech to the 2012 graduating class of High School seniors caused a fuss ~ because, in the speech, he told the students that they were “nothing special.” But if you listen (and I recommend that you do), many of you, like I did, will wonder what the controversy was all about.

Are we so coddled and inattentive that we get sidetracked by dissecting the minutia of a few phrases without hearing the full context of truth and wisdom?

Maybe the shame here is that it took the raising of eyebrows to make it to a broader audience. It’s outstanding. Bravo, well done!

If you want more on this, there’s a great editorial write-up about this video here.

May 15, 2012 In appreciation, art, books, creativity, design, presentation, words and language By Patricia Saxton

Books & Magic

“A book is made from a tree. It is an assemblage of flat, flexible parts (still called “leaves”) imprinted with dark pigmented squiggles. One glance at it and you hear the voice of another person, perhaps someone dead for thousands of years. Across the millennia, the author is speaking, clearly and silently, inside your head, directly to you. Writing is perhaps the greatest of human inventions, binding together people, citizens of distant epochs, who never knew one another. Books break the shackles of time, proof that humans can work magic.” ~ Carl Sagan

• • •

What can I possibly add to that? Except that I agree. And we humans can indeed work magic.

It helps, of course, to get the writing in front of a reader. Which is pretty easy if you’re dead and famous, or if you’re still among the living and happen to have a lot of fans. But if one doesn’t have a lot of fans yet, how do you get people’s attention; how will people know what wonderful tapestries your words have woven, what prose you’ve spun, what wit you’ve unraveled?

Ah, yes. The cover.

Many a good book is bypassed because it’s poorly dressed, just as there are those books regrettably dolled to the nines whose inner workings disappoint ~ but, by far, the latter has the better chance of some face time. Of course, you know this. Just keep that in mind, especially when self-publishing: your book’s cover should be given some serious artistic consideration, if you want your book to be seriously considered. (and, yes, I can help with that!)

In any event, the Sagan quote above got me thinking it was time for another posting of good-looking book covers. So here are some I’ve plucked from cyberspace to add to previous book cover posts. I can’t speak to their magical qualities, but the designs pass my test. See if you agree.

April 27, 2012 In art, communication, creativity, drawing, inspiration, intelligence, life and the universe, philosophy, presentation By Patricia Saxton

Education & Creativity According to the great Sir Ken Robinson

How did I miss this? It’s wonderful. If you haven’t already seen this terrific piece, I dare you not to enjoy it and take away some inspired thinking (as well as an appreciation for some pretty darn good whiteboard drawing!). If you have seen it, enjoy it again. : )

March 21, 2012 In art, communication, inspiration, intelligence, life and the universe, philosophy, presentation, work and play By Patricia Saxton

“The Happiness Advantage”

OUTSTANDING.

“Train your brain, and create ripples of positivity… ”

Unlike the stereotype of a brooding artist/musician/writer, whose greatest work comes on the back of depressing events, I’m with Shawn Anchor that happiness inspires productivity.

Anchor’s TED talk is entertaining, articulate and wise ~ and makes you feel good at the same time. A must listen!

“If we change our formula for happiness and success, what we can do, is we can change the way we can then affect reality….”

February 28, 2012 In advertising, branding, business, creativity, design, graphic design, marketing, presentation By Patricia Saxton

Six Businesses, Six Business Cards

Using the same businesses from “Six Businesses, Six Logos” (with one substitution), here’s how their identities start to play themselves out in a practical format.

Although limited by fitting the amount of information any given client feels is necessary into a relatively small space, you can have a lot of fun with business cards, especially if you’ve designed a logo that allows you to pull from various elements. The key here is to not only support the brand identity through consistent logo use, but to expand upon it by appropriately enhancing the look and the feel. The canvas is small, but the impact doesn’t have to be.

February 6, 2012 In advertising, appreciation, branding, communication, creativity, imagination, presentation By Patricia Saxton

Super Bowl Ads / Part II: The Forgettable and The Unforgettable

If you’ve read my last post, I stand corrected, thanks to my friend Mary.

There was one more really good, memorable ad besides the Chrysler/Clint Eastwood piece. (I hadn’t seen this one ~ must have been firing up the hot fudge sauce when it aired…) This one’s just a happy hoot! ~ and every bit as good for wit and creativity as the Chrysler ad was for class and message.

http://www.youtube.com/watch?v=Fe1cJPD_ZbA&feature=player_embedded

February 6, 2012 In advertising, appreciation, branding, communication, creativity, presentation By Patricia Saxton

Super Bowl Ads: The Forgettable and The Unforgettable

“Ads are the cave art of the twentieth century.”
~ Marshall McLuhan

If this statement is true, and if we consider the majority of this year’s Super Bowl ads, we’re becoming pretty forgettable.

Super Bowl advertising is eagerly anticipated by millions, almost as much as watching the game. (Some would argue that the ads are the main event). It’s a huge opportunity to hawk wares to a captive audience, and highly regarded as a showcase for some of the best & brightest commercials made.

So, I watched to see what cream would rise to the top, and was incredibly disappointed. Have I just become jaded and old-fashioned? As a reality check, I asked my teenage daughter if she found them entertaining. Her answer: “No.”

She was out of the room for the only one that I found powerfully memorable and worthwhile. It happened to be a serious ad, and featured Clint Eastwood (I’ll let that fact speak for itself). In case you missed it, here it is:

Aside from this one, I thought: “they just don’t make them like they used to!’ Okay, I’ll admit that the “we go” Budweiser dog ad was sort of cute, and I liked the one about entrepreneurs. So there, I found two more. But by and large there were too many ads and too little substance.

Of course, they don’t have to make them like they “used to”, except for maybe having some more class, more wit, more depth, more intelligent ingenuity.

Am I asking too much? I don’t think so. If the idea is to make a big impression, and get the most bang for the probably obscene amount of monies spent, they might take some tips from some great ads of Super Bowl’s past…

With the wealth of talent and creative energy in the world today, you’d think the 2012 Super Bowl ads could’ve been a little bit spectacular. In my opinion, it just goes to show that technology doesn’t equate with creativity, and bells and whistles don’t make the message.

January 12, 2012 In appreciation, communication, inspiration, intelligence, life and the universe, philosophy, presentation, work and play By Patricia Saxton

The Great Gift of Curiosity

“There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle.”
~ Albert Einstein

I love this! The following is an inspiring lesson on the enormous value of curiosity and wonder, shared through a truly worthwhile video from a community-based online education group called Skillshare. Many thanks to the Skillshare folks for putting this out there!

If you have kids or young adults in your life, share it with them too. Share it with anyone who appreciates learning, life and the human potential, anyone who thinks they’ve “done it all”, and those who may have temporarily misplaced a passion for what makes things tick.

Above all, keep asking questions. Keep wonder alive!