July 20, 2011 In design, drawing, graphic design, illustration, skill By Patricia Saxton

Vector Dreams

Computers are magical. Young designers don’t know how good they have it. Back when the earth’s crust was cooling and dinosaurs roamed freely, there existed the most horrendous, antiquated processes for creating a finished design project.

I worshipped computers the minute they eliminated rubber cement and laborious hand-cut color separations. T-squares and triangles and type galleys. It was a downright primitive experience. The production aspect was neither fun nor a walk in the park, although you did acquire a fairly intimate relationship with the inner workings of color and tone and bandaids (for the exacto blade cuts).

With computers you can take a piece of handmade art and ~ *presto!* ~ it becomes digital, ready for use in a multitude of ways on a multitude of products.

Of course, there are varying levels of *presto!*, so that what looks clean and effortlessly polished is very often laboriously and painstakingly rendered behind the scenes.

I’ve recently been working with a great client on a project that falls precisely into this category. The end result is a pretty picture, but getting to that point is literally a matter of connecting hundreds of little dots, like these:

And a strange thing happens when you get into a groove like that ~ it starts to take over your subconscious mind. It’s kind of like when I draw a lot, I see things in shapes and shadows, lights and darks … except in this case I start seeing things as if they were pieces of vector art**.

Just the other day while driving a winding stretch of road, my mind decided to imagine the curves as they would be drawn on the computer. It was a pretty weird sensation. I wonder if dreaming in vector is next.

Dreams or no dreams, the laborious elements of yesteryear’s graphic design have really only changed in terms of the tools used. Personally, I still adore illustrating classically with a pencil or paintbrush ~ but for design, I remain ever grateful that paste-ups hit the dust long ago.

**in brief, for those who may not know, vector art is the use of computerized lines and anchor points to create shapes that in the dark ages would have been done by hand.

7
0
July 18, 2011 In art, creativity, design, imagination, inspiration By Patricia Saxton

A Plethora of P's / #30: Pinwheel

proactively punctuating life with the plausible, powerful possibilities of positive thought presented through a plethora of “P’s”.

– ♥ –

Pinwheels serve no purpose other than bringing smiles to children when the wind blows, spinning the wheel in a colorful dance, round and round ~ and that delight is purpose enough.

But there’s more … because the child’s delight brings us delight, so for a moment in time smiles spread like ripples in a pond.

I think we would all do well with more pinwheel moments ~ appreciating the dance of life’s colors, and delighting in other’s delight.

Smiles are sure to follow.

2
0
July 13, 2011 In art, fine art, painting By Patricia Saxton

Waiting

“every flower must grow through dirt.”  ~ anonymous

I’m a patient person. I’ve even been accused of being too patient. Usually in good ways though, like being a patient listener, or patience with someone trying something new, or struggling to understand something.

But we all have our Achilles heels, and one of mine is “waiting”.  Not necessarily waiting for the light to turn (okay, well sometimes…) or the pot to boil, but things like waiting in long lines ~ drives me up a wall ~ or waiting for people to follow through on a task, or being kept waiting for a scheduled meeting or call. I suppose it all has to with how we value our time.

So lately (among other things) I’ve been waiting for my newest book shipment to arrive from overseas… I’m feeling impatient! Impatient to get all the parts in place, get the wheel cogs turning and keep the ball rolling.

Then I remind myself… “all things in their right time”. (Maybe I should go back and read my “P” post on Patience). But still, it happens. We’re human. We aren’t perfect. And I am not patient every minute of every day. There, a confession.

It also reminds me that “every flower must grow through dirt.”  Just like the one in the painting above, before it made its way to my canvas.

Some things are worth the wait, and worth some time spent in the dirt first. Sometimes, “waiting” is what’s needed… even if we don’t think so at the time.

8
0
July 11, 2011 In art, creativity, design, drawing, illustration, imagination, inspiration By Patricia Saxton

A Plethora of P's / #29: Precious

proactively punctuating life with the plausible, powerful possibilities of positive thought presented through a plethora of “P’s”.

– ♥ –

This week’s inspiration came from a friend in Tennessee who saw a cool “P”, took a picture and sent it to me. I love the image, and imagine the inhabitants settling in, holding court and squawking defensively at the parking lot below.

And the thought it provoked is this: that life… wherever it calls home, wherever it thrives, feeds, flies, laughs, cries, loves … is precious. Yours, mine, the new baby’s, the old man’s, the birds in flight, the rivers and trees and fairies and whales and clouds and rocks and deserts and mountains and suns and moons.

It reminded me that life is a gift, a tapestry of twists and turns, of madness, hopes and dreams, offering a nest of precious treasures in sometimes unexpected places.

2
0
July 10, 2011 In appreciation, art, inspiration By Patricia Saxton

Mango Sundae

“Seize the moment.  Remember all those women on the Titanic who waved off the dessert cart.”  ~ Erma Bombeck

These are some huge and seriously fantastic mangos. Fresh from the garden of an old friend in Florida ~ and trust me, you never tasted a mango so good.

Even so, I found a way to make them even better. Consider it a form of high art (if not just plain delicious).

/ Week #53 / © Patricia Saxton”]

And should this inspire you to indulge, I recommend savoring every spoonful.

0
0
July 7, 2011 In animation, art, children's books, creativity, design, illustration, imagination, presentation, skill By Patricia Saxton

"The Lost Thing": Awesome Children's Book ~ Fabulous Film

I love this! It’s just superb, and completely delightful, from the great artist/author Shaun Tan.

With good reason, The Lost Thing won Best Animated Short Film at this year’s 83rd Academy Awards. And there’s an extra bonus ~ because the behind-the-scenes telling of how the film’s sounds are created is a fascinating treat of its own. In the video below, supervising Sound Editor/Sound Designer John Kassab shares his experience working on this animated treasure.

Very cool stuff all around. Enjoy!

0
0
July 6, 2011 In advertising, art, branding, business, communication, creativity, design, illustration, social media By Patricia Saxton

What's The Big Deal About Branding (part 3)

Since it’s National Ice Cream Month, I thought I’d use a famous ice cream company for Part 3 of my branding chatter … after all, “it’s only fair…”

What’s so good about this is that the video not only shows the integrity and consistency of Ben & Jerry’s folksy branding in action, it’s also a great example of authenticity.

Just to clarify, authenticity means that the message (the visual voice) rings true. And there’s very little that can replace, go above or beyond being genuine.

In this particular case, the element of authenticity underscores a product that’s been proven worthy and continues to breed the important ingredient of trust, therefore keeping ~ and gaining ~ a loyal following.

I really like how Ben & Jerry’s found a way to keep their classically down-home look, feel and messaging steady, vital and relevant in a technological environment. From the start they’ve been about extra good ice cream with an organic bent and a social conscience, and they haven’t skipped a beat.

(Makes you want a quart or two …!)

0
0
July 4, 2011 In art, creativity, design, imagination, inspiration By Patricia Saxton

A Plethora of P's / #28: Patriotism

proactively punctuating life with the plausible, powerful possibilities of positive thought presented through a plethora of “P’s”.

– ♥ –

Patriotism is like a giant batch of team spirit… loyalty to your own, devotion to shared values, an overriding love of country, flaws and all. It’s a heartfelt high-five for freedom and a star-bangled banner ever waving o’er the land of the free and home of the brave.  ~ Happy 4th of July, America! ~

2
0
July 1, 2011 In advertising, branding, business, communication, creativity, design, imagination, marketing, social media By Patricia Saxton

Beer, Chocolate and The Web

Beer, Chocolate and the Web … for some reason makes me think of “The Lion, the Witch and the Wardrobe” ~ maybe not with such an intricate storyline, and I’m not sure C.S. Lewis would like the comparison, unless perhaps, he was a beer and chocolate person… but either way he would certainly appreciate the imaginative quality.

So, thanks to my good friend and fellow designer Jim for knowing that I would love this. Sagres, Portugal’s leading beer brand, launched a new product this year: Sagres Preta Chocolate, a chocolate flavoured stout beer.

I can’t attest to the beer itself, but their decision to launch the product with a website crafted entirely from chocolate gets a big thumbs up from this corner.

Personally, I’m not convinced of the “rightness” of beer and chocolate co-mingling in one drink, but I definitely give these guys credit for ingenuity. And (for possible future reference) I’d have gladly been on the team that made all the chocolate pieces!

Here’s how they did it:

And here’s the final website for Sagres Preta Chocolate. Enjoy!

0
0